Focusing on the priorities and delivering your strategy through clear, coherent, brand messages is the key to successful marketing.
We can help you clarify your strategy and develop creative marketing activation plans to suit your business requirements and budgets.
We recognise that implementing marketing and communications plans on a consistent, regular basis can be challenging where time and resources are in short supply. Whether it is an ongoing requirement, or shorter-term project, we can plug into your team to make that next step happen.
David Stubley, Director, Clipper Ventures plc & Chairman, VELUX 5 Oceans Race: "Following the transition of the Around Alone to the newly created VELUX 5 Oceans brand, Clipper appointed Liz Rushall to help migrate the event towards a new dynamic market positioning. This entailed the development of a focused communication strategy, marketing materials, new website, sponsor and skipper stakeholder management and the organising of a high profile launch event at the London International Boat Show.
The Clipper team found Liz to be a pleasure to work with. Strategic, organised and a creative thinker."
As sponsors of Skandia Team GBR, the UK’s leading Olympic sports team over the last 3 Olympiads, Bollé UK were seeking to further exploit their association with the Team and build their profile within sailing.
Liz Rushall worked with Bollé and proposed a marketing strategy and activation plan including developing a wider sponsorship portfolio to engage directly with sports participants and drive PR content. Working within a tight budget, the plan included strong emphasis on using PR and social media initiatives to build awareness and drive home Bollé's association with the British Sailing Team.