"Liz Rushall is a very thorough and dedicated marketing consultant. Her work is very high quality and as such I would recommend her to anyone."
"It was a privilege to work with Liz in developing a sponsorship proposal for the RYA's Skandia Team GBR - the world's most successful sailing team over 4 Olympiads.
She has a rare combination of skills - a deep understanding of the boating world, and performance sailing in particular, balanced by a thorough appreciation of the commercial world. To that can be added a common sense, pragmatic approach and a great sense of humour which together makes Liz an outstanding business partner either within or outside the boating world."
"Liz worked with me and Pindar for over 5 years and was an integral part of the sponsorship team, what Liz doesn't know about sailing sponsorship isn't worth knowing. She played a vital role in helping Pindar develop the sailing sponsorship strategy, overseeing it's implementation and researching and analysing the results, as well as bring new ideas and strategies to the table.
Without Liz, Pindar Ocean Racing would not have achieved half of what it did during my years as Group Marketing Director. I would gladly recommend Liz and the Rushall Partnership to any company wishing to capitalise on its sporting activities as part of the brand building strategy."
"I've known Liz since we did our MBAs at Southampton. She was a member of my work group and I have to say the intelligence and effort she put into her contributions always made me feel I should have done more. Since the MBA I've been able to involve Liz in a number of projects and have always found her consistently to be hard working, clear thinking and honest. I enjoy working with Liz and can't wait for the next opportunity."
"Liz has undertaken a study of the branding and sponsorship opportunities at WPNSA. This work has been very carefully and thoroughly carried out and we are delighted and impressed with the results. This has provided us with a comprehensive template and offering, with which to approach future sponsors, ensuring an equitable and consistent approach, and the benefits they can expect from an association with the Academy. I would certainly feel confident about commissioning her again."
"Liz is a highly competent and practical professional, combining instant strategic understanding with a "hands on, get it done" approach.
She has the ability to rapidly grasp a project brief and apply clear business thinking combined with a specialist knowledge of the sailing industry to produce high quality, on-time results.
Liz has extensive contacts within the marine trade, yachting media, and competitive racing sectors. She is an enthusiastic team player with a great sense of humour, which is motivating to those she works with."
"I cannot tell you how much all guests have been happy with all event [Team Russia’s boat naming, media launch & VIP hospitality event]. Thank you so much!!!!"
"The strategic evaluation work Liz conducted for Pindar has stood the test of time. I continually refer to the document and we have been implementing all the recommendations as a result in our external and internal marketing. The report also gave us insights into areas of our business we were previously unaware needed attention, and has enabled us to put these right."
"I have had various text, email and voice messages to say that Monday's [Volvo Ocean Race] party was probably the best 'yachting' party of all time. I happen to completely agree with that sentiment and want to record my personal appreciation for what you and others did to make the event so stellar! Your hard work and attention to detail paid huge dividends for us. With huge thanks."
"Following the transition of the Around Alone to the newly created VELUX 5 Oceans brand, Clipper appointed Liz Rushall to help migrate the event towards a new dynamic market positioning. This entailed the development of a focused communication strategy, marketing materials, new website, sponsor and skipper stakeholder management and the organising of a high profile launch event at the London International Boat Show.
The Clipper team found Liz to be a pleasure to work with. Strategic, organised and a creative thinker."
"That was outstanding. The best PR launch I’ve ever been to – and it was ours! And I’m going round the boat show now to tell everyone. Thank you."
"Thank you for taking the time to present at our Company Seminar. The word at dinner from the troops is that they all very much appreciated your talk and found the content most interesting. Plus, your presentation scored the highest marks on the feedback forms.
I too made a few notes as you “refreshed” my memory! Once again, very many thanks."
"The strategic plan Liz developed for System Wessex has proved invaluable. The review and analysis was very thorough, and the strategic solutions proposed, together with the need to reposition the brand, has provided the clarity we needed to expand the business. An excellent piece of work which the business still refers to today."
"Thank you for all the work arranging the corporate sailing day. Our guests had a great time. Last night, I got a call from Jeanine saying that we were getting all the St Francis Foundation work and the hospital work would follow. This is between $300,000 and $400,000 a year. We might have eventually gotten it, but the sail allowed us to push the decision forward."
"Thanks to you and to the [Pindar] team which makes things happen, and to your skippers who put up with us so patiently."